Uber Enters The Micro-Mobility Sector Of India By Partnering With Yulu
The number of vehicles in cities has gone up massively in the last few years. Thankfully, not all of them are privately owned, single-passenger cars. With growing awareness around carpooling along with the onslaught of multiple cab sharing services, shared commute is on the rise. But even that hasn’t been enough to tackle the growing traffic woes. So what’s the solution? Rental two-wheelers.
Uber has announced that they are partnering with Yulu to help make urban commute more efficient and eco-friendly. Yulu is a Bangalore based electric bicycle and scooter sharing service which was started in 2017. Yulu e-bikes can be unlocked with QR codes on your smartphone, thus enabling easy pickup and drop off in major areas of Bangalore.
These bikes can be rented on a pay-per-use basis. This makes it easier for a multitude of urban dwellers who previously had no option for their last-mile commute. This also solves the growing pollution issues, another much needed solution considering India has 7 of the 10 most polluted cities in the world.
Uber suggests that the average speed of traffic in metro cities is less than 20kmph which wastes a lot of time. Yulu bikes should be able to zip past this traffic, and one day, even reduce the number of cars in cities. Their top speed is limited to 25kmph (faster than the traffic) and are hence exempt from needing a driver’s license. These are also significantly cheaper than your regular cabs.
We understand that the push towards electrification has to be multi-modal, and the collaboration with Yulu only goes to demonstrate the intent therein.
Yulu won’t be integrated within the Uber app. Instead, users of Uber will be prompted to check out Yulu’s offerings. Three free rides will also be offered to the first time users. Eventually, we expect Uber to help Yulu expand and reach more cities across India and solve the problems of urban commute.